April 20, 2012 - 7:30pm - 11:00pm
WHO: NBCUniversal’s eco-initiative, “Green is Universal,” and the Pennsylvania Horticultural Society celebrate Earth Week.
WHEN: Friday, April 20, 7:30-11pm
WHERE: 1906 Chestnut Street – a lot on Chestnut Street between 19th and 20th Streets
WHAT: This Earth Week, a one-of-a-kind Virtual Garden is going to green Center City Philadelphia to help mark Green is Universal’s 5th Annual Earth Week. Pioneering a cutting edge real-time technology, Green is Universal will transform a city wall into an ever-changing Virtual Garden that gets populated each time someone pledges “One Small Act” (e.g., turning off the water) via GreenIsUniversal.com. The public can pledge on their own and come see what they’ve “planted,” or they can pledge on-site with a Brand Ambassador.
Thanks to a generous donation to PHS from NBCUniversal, the first 50 people to register will receive a free tree in the fall.
Attendees can also bring the garden to life by signing up to become a “Tree Tender” with the Pennsylvania Horticultural Society and participate in the Plant One Million multi-state tree-planting project.
WHY: If we all just do one little thing – and pledge one small act – we could have a big impact on the environment.
The Pennsylvania Horticultural Society, a non-profit organization founded in 1827, motivates people to improve the quality of life and transform communities through horticulture. PHS initiatives include Plant One Million and City Harvest, which provides fresh produce for 1,000 families in need each week. For more information, please visit phsonline.org.
1906 Chestnut Street